Joined: 7-21-2006
Posts: 2711
Chrysler has been sold!
5/14/2007 10:14 AM
The same company that owns Albertson Super market called Cerberus has bought them.
Joined: 3-1-2007
Posts: 321
Re: Chrysler has been sold!
5/16/2007 11:59 PM

To be honest, I hadn't heard alot about Cerberus until about February when they began working on buying Chrysler.  It seems like they have some good car guys working with them in rebuilding Chrysler.  I believe Chrysler has a better chance of surviving in Cerberus hands than it did in Daimler's hands.  Heck, Daimler paid 36 billion for Chrysler and basically gave it to Cerberus.  Also, I am very glad that it is an American company again.

Ed

Joined: 7-21-2006
Posts: 3144
Re: Chrysler has been sold!
5/17/2007 11:22 AM
I posted this in another thread but that one turned into a political debate so I might as well repost this here since I am bored.

Cerberus definitely is persuing some larger strategy here than the usual private equity firm chopshop operation. The cast of experts they have on staff and the other automotive related assets the have acquired don't fit with that scheme. They have 51% of GMAC, are part of the bailout attempt being negotiated for Delphi, own Tower Automotive (parts manufacturer), own seating-fabric maker Guilford Mills and Peguform Group. They have former Chrysler Chief Operating Officer Wolfgang Bernhard, former Ford Vice Chairman David Thursfield, former Ford sales executive Robert Rewey, and former Chrysler sales and marketing executive Gary Dilts on staff. Other automotive related assets are bus manufacturers Blue Bird Corp and North American Bus Industries. This really looks like a serious commitment to the automotive industry and a larger plan.

I wouldn't be surprised if they played the chopshop card with the union negotiators but I don't think its their goal if they can help it.